People spend hours looking for that perfect hair styling product or blush, as they can make or break their look. Similarly, picking the right mascara to give your eyelashes enough volume, length, and strong curls makes all the difference. From different brush shapes and styles to unique bristle volume, there are various mascaras available to choose from.
Even the endless names of cosmetic brands, such as Maybelline, L’Oreal, and Lakme, don't make buying decisions easy. So, here, we are going to list out the 10 best mascaras in India, selected by comparing price, functions, customer reviews, etc., to help you find the one that’s right for you!
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Table of Contents
Mascara can help accentuate your eyes by making the whites of your eyes look whiter after an all-nighter. You can create a sultry, dramatic, or simply a refreshed look with the right wand by your side. Each product, whether the type of a brush or a formula, has its selling point. We will explain the types of mascaras out there in detail to help you achieve the look/effect you want on your lashes.
Mascaras come in different curves and brush styles, and based on the look you desire and the type of lashes you have, you can choose the one that suits your style. Once you get the right product, you just need to learn the art of applying it for maximum effect. So, here’s what to look for to achieve the look you prefer.
If you have naturally thin or fine lashes, you will want to choose a mascara that adds volume to them. Thicker mascara liquid texture with bristles that are wound closer together will make lashes appear fuller and longer. Some volumising formulas when paired with neutral makeup, can give you more natural-looking lashes too.
Why we choose bristles wound closer together? That’s because spacing in between the bristles will leave too much product on the lashes, making them look clumped. Therefore, the bristles should be stiff and long so they don’t leave a mess behind. Maybelline New York Volume Express Colossal Mascara is a great mascara for this lash type.
Curling formula is generally used to enhance the natural length of your lashes, making your eyes look bigger and brighter. If you have longer eyelashes that are so straight that they point downwards, you’d need a curling formula to give them a little lift. This formula is typically thicker than the rest and contains filming polymers.
Polymers such as polyvinylpyrrolidone (PVP) envelop each lash by creating a film around them. Once you apply the product, these polymers contract, causing eyelashes to shrink and lift. For precise application of curling mascara, comb your lashes to the side, pulling up and out for a ‘cat eye’ look. This will concentrate the mascara onto the outer lashes, omitting the need to apply liquid eyeliner.
Long lashes add extra oomph, without all the drama, which is perfect if you’re going for a first date. If you have thick and coarse lashes, using a lengthening formula will add definition and visible length to your lashes.
This formula also works for those who prefer a more natural look, without extra volume. L'Oreal Paris Telescopic Original Mascara is a perfect pick to add length to your thick lashes. The mascara wand easily adds and pulls mascara through coarse lashes.
Choosing the right mascara brush is another important aspect of deciding whether you want more dramatic-looking lashes or curved and natural-looking ones. Depending on what type of brush you choose, you can see the subtle difference in application and volume. So, let’s study some of the common mascara wands available in India.
If you’re looking to add volume to your lashes then the bigger the brush, the better it is. Thick wands are filled with dense fibres that pick up lots of product that is easy to build up and create fuller lashes. Thick wands work well with pretty much every type of lash but are particularly good for those with thin lashes.
Maybelline New York Volume Express Colossal Mascara manages to catch every lash, no matter how short or fine. For precise application, hold the wand horizontally, angle chin up, and blink into the wand to deposit colour at the base of your lashes. Then wiggle it from side to side to coast middle and top. To build even more volume, turn the wand vertically and go lash by lash from root to tip.
If you want to add length and work on the detail with one mascara, this is it. The shape is versatile; the middle section gives length while the tip can be used to work on bottom lashes and the corners of your eyes, without making a mess.
The thin wand of the brush grabs the lashes right at the base, coating each lash evenly from the bottom to the tip, making them look naturally longer. M.A.C’s Extended Play Gigablack Lash is a perfect skinny brush mascara that will give a seamless coating from root to tip.
The curved wand is great for beginners as it gives a quick and easy application. The shape is created to fit your lashes naturally so that one brush can be used to curl your lashes and give them volume. Nykaa Lash Talk Curl Power Curling Mascara helps add drama and curl to your lashes.
Curved wands are like a contour for brushing the lashes. They hug the natural shape of your lashes, adding product from the root to the tip. While applying, make sure to wiggle the wand mid-stroke so that it covers every lash.
Tapered wands, also known as heart-shaped or cone-shaped wands are arched on both sides of the applicator to give a dramatic look to your lashes. The brush holds most of its volume at the base and is therefore used to lift the hair on the outer corners, giving you a wide-awake look.
The thin bristles on the top of the wand are ideal for plumping and separating individual hair, and coating bottom lashes. This type of mascara is therefore a perfect pick for those who love intense and dark mascara.
If you’re someone who’d spend time creating a custom look, detailing individual lashes then a ball-shaped wand is for you. It is an unconventional wand-style that was discovered by Givenchy more than 10 years ago. The brand believes that using a ball-shaped wand to go section by section in small sweeps is better than doing one-swipe mascara.
This gives more definition and makes it easy to get to the hard-to-reach areas. Givenchy’s Phenomen’ Eyes Renewal is a mascara with a ball-shaped wand that will give you a defined finish. Hold the wand vertically at the base of your lashes and wiggle while making your way to the top.
The hourglass shape allows the uneven amount of formula application on your lashes. Because of this unique shape, you can control volume and length, and add curls easily. Another great point is that an hourglass wand can work on details.
Too Faced’s Better Than Sex Mascara is a perfect example of an hourglass wand that will leave you with intense, oversized, and defined lashes. This wand style tends to add a lot smoother layer than traditional wands and work great if you want to apply multiple coats. If you master this brush, you can do a lot with it, along with giving an artistic touch to your lashes.
Now that we’ve talked about the shape and formula of mascara, it is important to discuss the bristle material. Mascara bristles are generally made up of two materials – volumising nylon brushes and precise silicone bristles. Where traditional nylon brushes are fluffy and great for volume, silicone bristles are thicker and a little stiffer.
Nylon brushes grab the lashes well, making application easy. But they are not always good at covering individual hair. However, silicone bristles are available in a wide range of shapes, sizes, and bristle density, making them suitable for different lash types. Also, they are great for lash separation, covering individual hair.
If you live in a humid region, you really want to avoid raccoon eyes, especially if you have an office event or a wedding to attend. So, it is important to choose a formula that is waterproof. This formula comes in handy for those who complain about their mascara running off or creating smudges around their eyes when they sweat or have frequent cry sessions.
These mascaras usually contain a water-resistant silicone called dimethicone that ensures that your mascara doesn’t run down or smudge. But it gets extremely difficult to remove these mascaras as only an oil-based cleanser can remove it properly. So, make sure you get a waterproof product only if it’s really necessary.
Click to purchase
Eyeconic Curling Mascara
Add Natural Volume to Your Lashes
Mascara for an Instant Lash Lift
Maybelline New York
The Colossal Waterproof
Washable, Collagen Infused Formula
Flutter Secrets Volumizing Mascara
Fine Bristles to Volumise and Define Lashes
Maybelline New York
the Hyper Curl
Curl Lock Formula that Lasts Up to 18 Hours
Better Than Sex Waterproof Mascara
Ideal Travel-Size Mascara
Water Tight Mascara
Tear-Proof, Sweat-Proof, Humidity-Proof Formula
Maxlash Botanical Mascara
Want Natural Touch? This is Your Type
Zoom and Whoosh Mascara
Get Naturally Defined Lashes Instantly
Ultra Lash Mascara
Budged-Friendly Mascara That Does the Job
Lakmé Eyeconic Curling Mascara is a lightweight formula that contains D-Panthenol moisturiser to keep lashes soft throughout the day. The mascara is waterproof but is still easy to remove. It is available in two colours - black and royal blue, and customers love both of them. Some loyal users have been using the product for over three years and have loved its ease of application and stay.
If you're looking to add volume and intense length to your lashes, L'Oreal Paris' Voluminous Lash Paradise mascara will be your go-to partner. With its hourglass-shaped brush and 200+ soft bristles, the mascara gives an instant lash lift, giving it a fluttery effect. Another advantage is that the product gives the desired result in a single stroke.
The mascara is made up of caring ingredients, including balmy formula, castor oil, rose oil, and cornflower extract. The balmy formula is infused with natural oils and black pigments to avoid flaking and smudging. Castor oil keeps the lashes hydrated and nourished, rose oil is rich in fatty acids and boosts the growth of lashes. Cornflower extract keeps the lashes soft and hydrated, making to healthy-looking.
With a waterproof formula and smudge-resistant properties, this mascara is perfect for you if you're always on the go. The thick bristles on this mascara can give amazing volume, even on thin lashes. It does not clump up the lashes since the formula dries quickly. It is an ideal product to create natural and gorgeous lashes.
Customers praise how much it gives volume and how easily it does. They tend to be repeating users and are satisfied with the lasting power and price of the mascara. Lots of customers mentioned how it is not waterproof. However, it might not work well with sweat and tears.
Too Faced is an international brand that recently got launched in India. Owning to the brand's popularity outside India, it has gotten immense love among Indian customers as well. Its Better Than Sex Mascara is a weightless, long-lasting formula that's easy to use. The waterproof intensely black, volumizing mascara comes in a travel-size pack that is ideal for someone who's always on the move.
Its brush has an hourglass-shaped wand that reaches the outer corners of lashes, pulling them up and out with each swipe. If you're looking for a volume and a dramatic look, this mascara will be perfect for you. It contains porcelain flower extracts that condition and moisturise your lashes. It is also a collagen-infused formula.
Mascara is one of the many makeup products that help you achieve the desired look. If you want to browse more such products, check out our articles below for recommendations.
The type of mascara you use can dramatically change the way you look. So, why not get the best kind for your lashes to give you a perfect finish. We hope this article helped you with the recommendation you were looking for.
Author: Srishti Sikka
No. 1：Lakme｜Eyeconic Curling Mascara
No. 2：L'Oreal Paris｜L'Oreal Paris
No. 3：Maybelline New York｜The Colossal Waterproof
No. 4：Lakme' Absolute｜Flutter Secrets Volumizing Mascara
No. 5：Maybelline New York｜the Hyper Curl
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